During the brand development phase, I created a series of product illustrations to accompany each tea collection. The goal was to give each blend its own personality and visual story, helping customers connect emotionally with the product. 
These illustrations also strengthened the brand’s identity by bringing consistency and warmth across packaging, social media, and promotional materials.
Seasonal Packaging
As the brand continues to grow, the Christmas packaging was designed to reinforce its identity with a festive yet timeless aesthetic. Subtle metallic accents and refined typography highlight the brand’s premium tone, while warm seasonal elements bring a sense of joy and familiarity.
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